Universal Pictures Switzerland

Action-packed concepts. Long-term effect.

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We are responsible for influencer activations for Universal Pictures Switzerland's new feature films, creating unforgettable experiences that are memorable and achieve effective engagement

A central aspect of our work is the creation of high-quality content that is perfectly tailored to the needs of the influencers and the brand communication. Our philosophy is to combine digital and physical experiences to create a comprehensive and immersive brand experience.

Campaign Insights

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For the new Kungfu Panda film adaptation, we organized special kungfu classes that perfectly reflected the film's theme. These events not only offered influencers an opportunity to improve their fitness and martial arts skills, but also a unique experience that they enthusiastically shared with their followers. The combination of movie theme and physical activity made for authentic and engaging content.

To convey the dynamics and adrenaline of a blockbuster, we staged spectacular car stunts. The influencers shared exciting stories and breathtaking images with their communities, which impressively conveyed the fascination and thrill of the movie.

For horror films, we created spooky dinners. These themed events created a perfect mood for the horror movie and ensured that influencers experienced the feeling of suspense and anticipation intensely. The dark decorations, special menu and eerie atmosphere were enthusiastically documented and shared by the influencers, which further increased their expectations and curiosity about the movie.

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Our approach

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Every brand has a unique story. Our approach is based on telling these stories individually and innovatively. We offer tailor-made advice to achieve our clients' specific goals. Each campaign is individually designed to best meet the needs and wishes of our clients. We rely on innovative strategies and use the latest trends and technologies in social media marketing to keep your brand one step ahead.